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great reads: ye know on earth, and all ye need to know

  • Posted on July 21, 2010
  • by john
  • in great reads

greatreads.jpgIntuitively, we know that the more we challenge people's beliefs, the more they dig their heels into whatever bullshit they believe.

Well, these guys proved it. A fascinating study that indicts people all over the political spectrum. And my, does it support my core belief: that the human need for validation trumps everything else. Even iron-clad facts.

A great read.

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